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Hi, I'm James. 

I Help Illustrators Build Their Careers

See how i can help you

I’m James, an illustration agent. I’ve put together everything you need to build a successful freelance illustration career and start earning from your art.

Start here.

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Lele Saa

"Since following James' tips I have improved my portfolio and gained confidence in reaching out potential clients, which has lead to real commissions. I always recommend The Illustrator’s Guide to anyone who asks me for illustration advice."

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Makers Co

"James' expertise was invaluable. His deep understanding of the illustration world and genuine passion for helping artists motivated us and gave us some handy tools to take our creative studio to the next level."

Nicholas Vallen

"James’ guidance has been invaluable in advancing my illustration career. His portfolio review and content have equipped me with the essential knowledge to build meaningful connections with clients, agencies, and other industry professionals!"

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Turn Your Creativity Into a Career


You’ve got the talent. After years learning the creative skills to be an illustrator, you’re eager to turn that potential into a thriving career.

So, where do you start? You’ve built a portfolio and explored your style, but figuring out how to turn your creativity into a career can feel overwhelming.

I can help. I’ve put together resources to teach you the business of illustration, launch your freelance career, and find clients faster.

Essential Resources for freelance illustrators

Courses, Calculators, Community and Coaching. All specifically created for illustrators.

Video Course: Find More Illustration Clients

Dive into 6 proven frameworks professional illustrators use to find clients and making more money from their art. Plus bonus lessons on emailing clients, self-promotion and more.

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Video Course: Master Illustration Pricing

Learn to price your illustrations like a pro with this comprehensive, 2 hour course on pricing your illustration work. Discover how you can become more valuable to clients and charge more for the rest of your career.

Learn More

Illustration pricing calculator

I developed a pricing calculator to help you find the right price for your illustration projects.

Use for free

Illustration community

Join 85 freelance illustrators just like you in our friendly, supportive online community.

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Portfolio reviews

Want to get a second pair of eyes on your illustration portfolio? Join me for a 30 minute portfolio review.

Book a call with me

The Illustrator's Guide

Read or listen to the ultimate illustration career guide.

"A Unique Insight Into The Industry"

The Illustrator's Guide is a comprehensive guide to starting and building a freelance illustration career. It is the ultimate handbook if you want to learn how to be an illustrator and will be your companion from enthusiastic beginner to confident professional. 

Buy the book

Who am i?

I’m James, an illustration agent at Folio Art in the UK, representing some of the world’s most in-demand professional illustrators. I’ve also worked as a contributor and contract adviser for the Association of Illustrators.

Through my blog and YouTube channel, The Illustrator’s Guide, I share practical tips on the business of illustration, and I mentor freelance illustrators to help them launch and grow their creative careers.

Explore my illustration blog

Here, you’ll find articles, videos, tips, and step-by-step guides that provide the advice and support you need to kickstart your illustration career.

How to Submit Work to an Illustration Agency

Copyright for Illustrators

A Guide to Illustration Portfolio Reviews

Free Illustration Pricing Calculator

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